"General Press Release"

Media Contact:
Stellar Communications --for General Release--
800-858-2712 or John@e-pr.com

American Medical Aesthetics Corp.
Healing and Cosmetic Transformation
Through Light

IRVINE, CA– American Medical Aesthetics Corp., (AMA Corp) a California Medical Corporation, provides the ideal balance of medicine in the form of cosmetic laser treatments combined with holistic protocols that enhance the natural healing capability of the skin - “A partnership between technology and physiology”. The company’s passionate quest for the finest medical skin care regimens in the world continues to transform the health and beauty of thousands of lives along the way.

Company founders Asher Milgrom and Alice Pien, M.D. are the visionaries behind AMA Corp, a leading provider of cosmetic laser treatments, renowned for perfecting the use of advanced laser technology to deliver extraordinary results. The advanced protocols developed by Milgrom and Pien are in demand by patients as well as other medical practitioners.

“It is precisely because of our unique protocols and extraordinary mastery of creating healthy and beautiful skin for patients, that AMA Corp has emerged as an industry leader,” says Milgrom, AMA Corp president and CEO. “We have spent the past five years perfecting treatments for cosmetic enhancement as well as serious medical conditions that are often physically and emotionally debilitating. In the past, most people with more serious conditions could only be helped by costly, painful and risky surgery.”

According to Milgrom, some of the skin conditions that can now be corrected with AMA Corp’s advanced laser protocols include: scarring, pock-marked skin, cystic acne, chronic ingrown hairs, various skin discolorations, Melasma, birthmarks, sun spots, age spots, Rosacea, spider veins, broken capillaries and thinning or damaged dermis, and wrinkles to name just a few.

As dedicated specialists in the area of advanced cosmetic laser medicine, AMA Corp’s unique protocols and the persistent pursuit of perfection has occupied 100% of the corporation’s efforts and resources. Accordingly, AMA Corp has completed extensive research & development and invested heavily in the tools of their trade. Among the key elements fundamental to their unique approach is the extensive array of state-of-the-art lasers they utilize. “Beyond competency there is mastery and beyond mastery there is artistry” says Milgrom… “simply put, there is no substitute for experience and a full spectrum of state-of-the-art instruments to create a masterpiece”.

“We discovered that it is impossible to achieve superlative results with only one or two lasers. Each type or ‘modality’ of laser generates a specific kind of light energy that has an extremely accurate specificity for a particular target,” explains Pien, who is the corporation’s Medical Director. “As such, for each tissue type and for each type of lesion or imperfection there is one specific laser modality which will target it best.”

By using an array of specialized lasers in a coordinated and synergistic way, AMA Corp is able to achieve exceptional results, much like a painter who utilizes a full array of colors on his or her pallet to create a masterpiece. AMA Corp’s clinical specialists attain expertise with at least five different types of lasers, allowing them to achieve extraordinary precision and accuracy.

“Our holistic protocols set us apart” continues Pien. “Our unique approach focuses on stimulating and directing the body’s natural resources to treat the affected skin. After intensive research and helping thousands of patients, we reached new understandings of the interactions between laser energy and natural physiology. The lasers alone cannot achieve these types of results. The body must do its part too, much like a marriage or partnership between technology and physiology.”

By understanding each laser’s purpose, AMA Corp customizes each patient’s treatment with exactly the right type and amount of energy from a combination of laser modalities to precisely affect the tissues. It is the essence of this partnership that allows AMA Corp to produce such amazing, gentle and long-lasting results with no patient down-time.

“One of the benefits rarely understood in regards to lasers is their therapeutic benefit to the skin. Our holistic protocols are designed to stimulate the body’s natural physiological resources, in order to get the body to do what it used to do when it was young… before aging and lifestyle stresses take their toll.” It’s as if we turn back the hands of time… stimulating your skin to return to a younger physiological state on the inside which results in a younger, healthier appearance on the outside” adds Milgrom. “Lasers can also stimulate the immune system, detoxify the skin, remove old collagen and stimulate the production of new collagen. The result is healthier, more radiant and youthful skin”.

Milgrom and Pien are especially proud of the reputation AMA Corp is developing based upon thousands of happy patients referring their family members and friends. Their ‘you can’t argue with results’ strategy is the motive force behind their following of gratified patients who enthusiastically promote AMA Corp treatments by simply acknowledging the source of their radiant youthful skin.
For more information about American Medical Aesthetics Corp, its Southland locations, holistic laser protocols or educational lectures and programs, go to www.AMACorp.com or call (949) 428-4500 extension 777.

Private consultations are available by request.

Media Contact: John Nelsestuen / Stellar Communications (800) 858-2712.

About American Medical Aesthetics Corp
Founded in 2000, American Medical Aesthetics Corporation (AMA Corp) has become known worldwide as a leading provider of advanced laser treatments. AMA Corp, is a medical corporation and member of the American Society of Laser Medicine and Surgery. In addition to its headquarters in Irvine and new location in Santa Monica, AMA Corp operates sixteen satellite clinics located in high-end day spas throughout Southern California.

Each of AMA Corp’s centers is designed to be an oasis for healing and transformation through light that combines the high energy excitement of science with the joy and serenity of beauty. A new center is under development in Beverly Hills with San Diego and San Fernando Valley locations to follow.